The shoppers are asked how tasty and nutritious they found the snacks, how many calories they thought they contained, and how much they'd be willing to pay for them. The "organic" foods were by and large judged to be 40 percent lower in calories. They were also perceived to be lower in fat and higher in fiber, tastier and worth paying more for. This is despite them actually being identical to their conventionally-labeled counterparts.
(China.org.cn April 18, 2011) |
在被問到食物的口感、營養、卡路里和他們愿意花多少錢來購買時,消費者大都表示被標明是有機食品的卡路里要比普通食物低40%。他們還認為自己吃到的“有機”食品脂肪含量更低,食物纖維更高、味道也更美味,甚至愿意花更多的錢去購買。其實這些食物與未貼“有機”標簽的食物沒什么兩樣。 |